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外貿函電chapter(2)(文件)

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【正文】 State your expectation of cooperation and early reply 11 Warmup Writing ? Messrs. Johnson amp。1 Chapter 2 Establishment of Business Relations 2 Contents ? Channels of Approaching Prospective Trade Partners ? Letters of Establishing Business Relations and Replies ? Useful Expressions 3 Warmup Writing ? 浙江家樂燈具有限公司外貿業務員馬林通過網絡搜索找到加拿大的 Sun Trading Co., Ltd.，得知該公司正在求購節能燈。D teams. Most of our lighting products have gained CE, UL and TUV certifications. ? Our Website is . Hope you can visit it soon. Please let us know if you want further information. And we are looking forward to your specific inquiry. ? Yours sincerely, 6 Letters of Establishing Business Relations 7 Specimen Letter 1 ?Who writes the letter? exporter or importer? ?Through what channel does the writer obtain the name and address of the receiver? We owe your name and address to the Commercial Counselor39。 Co.,… 14 Sample Letter 2 ?What does the writer ask the receiver to do? We are interested in…and…your catalogue and quotations. ?What does the writer expect in the letter? …important business can materialize. We are looking forward to receiving your early reply. 15 Writing Steps of a Letter from Importer to Exporter ?Give the information source (where or from whom the writer obtains the receiver’s name and address) ?Express the intention of writing the letter (to establish business relations) ?Make a selfintroduction (the introduction to pany) ?State the products or information the writer is interested in ?Express the expectation of cooperation and early reply 16 Channels for Information of Potential Dealers ? Inter ? Trade Directory 公司名錄

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