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牛津譯林版高中英語必修四unit1advertisingwelcomeandreadingword教案(編輯修改稿)

2026-01-10 04:16 本頁面

　

【文章內(nèi)容簡介】 Billboards, newspapers, magazines, the Inter, radio, television Persuasive language, exciting images To promote a product or service They do not tell you the plete truth. ‘ Brightteeth fights bad breath!’ ‘ You are proud of your cooking, so shouldn’ t you buy the very freshest food?’ PSAs To educate people about health, safety or any other issue which affects public welfare They are helpful and we can learn a lot by following the advice they give. ‘ Yes to life, no to drugs’ ‘ Knowledge changes life’ ‘ Pr oject Hopeschooling every child’ ‘ Smoking is mitting suicide slowly’ 3. Complete Part D (Refer to the text while plete Part D) Answers D 1 b 2 e 3 c 4 f 5 g 6 h 7 a 8 d 4. Now let’ s e to part E. It’ s an that the author of the article writes to thank a professor who helped her with her research. The serves as a summary of the article. Try to finish the individually which will help you to strengthen what you’ ve learnt in the article. We’ ll check the answer later together. Answers (1) advice (2) advertisements (3) intended (4) public welfare (5) promote (6) customers (7) persuasive (8) nationwide (9) campaigns (10) encourage work According to the dialogue on page 5, work in pairs and discuss the three questions together. a. What are the differences between mercial ads and public service ads. b. Do you think young people are easily persuaded into buying new products? Why or why not? c. What’ s the most impressive PSA you have ever seen? Why do you think it is impressive? 【課堂鞏固】 Step 5: Postrea

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